Videographer, content creator and digital marketer in Dubai.

Work, with exact responsibilities

Videography

Porsche 911 GT3 - Paint to Sample Pink

Shot and cut on the Project One Motors showroom floor. 278,000 organic views on the client's Instagram (July 2026).

Ferrari F8 Spider

Shot and cut on the Project One Motors showroom floor. 152,000 organic views on the client's Instagram (July 2026).

Brabus G800 Widestar

Shot and cut on location in the desert at sunset - the one film in the library made outdoors rather than under showroom light.

A Bugatti Chiron Super Sport, graded to hold the black.

Shot and graded the images solo, in a studio, under studio lighting.

Digital marketing

A WhatsApp bot that knows when to stop talking.

Designed and built the customer-facing assistant end to end, then supervised it before it was allowed near a real customer. 55 conversations and 534 messages in its first four weeks, roughly one in five in Arabic or Russian.

A supercar dealership with a website faster than its cars.

Sole developer and designer: architecture, build, content migration, SEO and deployment.

Employment history

• Content & Digital Marketing Lead

  Project One Motors

  October 2023 - Present

  • Videography
  • Photography
  • Social Media
  • Paid Media
  • Web

  Directed and shot cinematic automotive video and stills for all 491 showroom cars since 2023, and built the end-to-end DaVinci Resolve post workflow (RAW ingest, node-based colour, house LUT). Edited the short-form pipeline that grew the company's Instagram to 42,000+ organic followers in under two years with no paid follower campaign. Ran the paid social program end to end - audience research, creative, retargeting - generating 120+ qualified leads a month through Meta and Dubizzle, accounting for 60% of showroom inquiries. Also designed the company website and set up analytics and attribution across paid, organic and marketplace channels.

• Content & Social Media Marketing Manager

  La Vie Boutique LLC

  October 2021 - October 2023

  • Product Photography
  • Video Editing
  • Web Design
  • Social Media
  • Paid Media

  Shot editorial-quality e-commerce product photography and established a repeatable studio workflow - capture, cull, retouch, deliver. Grew Instagram following 300% in one year through consistent brand storytelling and paid amplification, and ran Meta ad campaigns that lifted online traffic 90%. Designed and managed the brand's WordPress e-commerce store with on-page SEO.

• Content & Social Media Marketing Manager (Contract)

  Water Pioneers LLC

  November 2021 - November 2022 (contract)

  • Product Photography
  • Short-Form Video
  • Social Media
  • Paid Media
  • Web

  Ran Meta ad campaigns for sales and seasonal promotions, and built the product content and the landing page they ran to - end to end, with no external post-production or agency dependency. Delivered a 35% increase in confirmed sales.

• Content Producer & Social Media Marketing Manager

  The Grand Mountain Hotel

  January 2020 - November 2021

  • Videography
  • Social Media
  • Paid Media

  Shot cinematic hospitality and lifestyle footage - property films, room walkthroughs, F&B, destination content - and edited seasonal campaigns that generated 60,000+ views across social platforms. Delivered a 4x increase in off-season bookings through targeted paid social and destination storytelling.

• Associate Producer

  Zero Gravity Creatives

  October 2019 - February 2020

  • Production
  • Motion Graphics
  • VFX

  Produced 100+ green-screen and animated commercial videos and ad creatives for advertising agency clients - pre-production, shoot supervision and post. Designed 2D/3D motion graphics, VFX composites and kinetic typography in After Effects.

Tools

CV

Get in touch

Currently working in Dubai. Available for full-time roles and freelance projects.